Wharton Marketing Matters Marketing Matters
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- Business
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Airs on Business Radio, SiriusXM Channel 132 Wednesdays at 5pm ET. Hosted by Wharton Professors Barbara Kahn and Americus Reed. Tune in for Marketing news and interviews with leading CMOs.
Hosted on Acast. See acast.com/privacy for more information.
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Daphne Howland, Senior Reporter, Retail Dive
Wharton's Barbara Kahn and Dr. Americus Reed speak with Daphne Howland, Senior Reporter at Retail Dive, about the state of malls and retail, Crocs & Hey Dude, and more.
Hosted on Acast. See acast.com/privacy for more information. -
Isabelle Sakai, Global Chief Marketing Officer of Mark Anthony Brands International
Wharton's Barbara Kahn and Dr. Americus Reed speak with Isabelle Sakai, Global Chief Marketing Officer of Mark Anthony Brands International (the owners of White Claw), about White Claw's new "Grab Life By The Claw" campaign.
Hosted on Acast. See acast.com/privacy for more information. -
Keith Sheldon from Seminole Gaming and Hard Rock International
Wharton's Barbara Kahn and Dr. Americus Reed speak with Keith Sheldon, the President of Entertainment & Brand Management for Seminole Gaming and Hard Rock International, about Hard Rock International's new "Unity by Hard Rock" Loyalty Program and the star-studded ad campaign.
Hosted on Acast. See acast.com/privacy for more information. -
Peter Adams, Senior Reporter of Marketing Dive
Wharton's Barbara Kahn and Dr. Americus Reed speak with Peter Adams, Senior Reporter of Marketing Dive about banning TikTok, internet cookies, Sprite's new Chill soda.
Hosted on Acast. See acast.com/privacy for more information. -
Co-Hosts of the Gen Z on Gen Z Podcast
Wharton's Barbara Kahn and Dr. Americus Reed speak with AJ Pulvirenti and Lilia Souri, Senior Strategists at Movers+Shakers, and co-hosts of the Gen Z on Gen Z podcast about Gen Z and money, how they react to marketing, branding at Coachella, brand identity, and more.
Hosted on Acast. See acast.com/privacy for more information. -
Luz Corona, Community Editor at Adweek
Wharton's Barbara Kahn and Annie Wilson speak with Luz Corona, Community editor at Adweek, about the latest news coming out of social media week, the popularity of long-form social media content, the importance of content creators in the coming election, and more.
Hosted on Acast. See acast.com/privacy for more information.