40 min

Drive Customer Loyalty and Repeat Purchases with Ben Clark, Head of Lifecycle Marketing Ecommerce Marketing 101

    • Marketing

In this episode of Ecommerce Marketing 101, we’re joined by Ben Clark, Head of Lifecycle Marketing at haircare brand Hairstory. Ben explains the brand’s approach to customer lifecycle marketing, highlighting the strategies to tailor customer journeys to their unique behaviours and provides insights on how to scale subscription revenue.

In this episode of Ecommerce Marketing 101, we’re joined by Ben Clark, Head of Lifecycle Marketing at haircare brand Hairstory. Ben explains the brand’s approach to customer lifecycle marketing, highlighting the strategies to tailor customer journeys to their unique behaviours and provides insights on how to scale subscription revenue.

40 min