EP 61 - Carolin Barr K. - Founder of susGain - Local Is the Starting Point Impact at Scale

The Social Innovation Podcast spoke to Carolin Barr K., the Founder of susGain.  susGain is a social enterprise on a mission to connect better the different eco and socially-conscious stakeholders in Singapore to accelerate the change towards a more sustainable nation. susGain's rewards app nudges and incentivizes consumers in Singapore to adopt more sustainable lifestyle habits.

Some of the topics we covered with Carolin:


How her work in behavioral science helps her understand how to drive behavioral change
The importance of cultural norms and social influence
Culture is an important part of her identity
What influences habit formation
How to convince people that the small actions we do make a difference
susGain helps local charities benefit from your sustainable habits

Some other titles we considered for this episode:


Relearning the Way We Do Things

The Intention-Action Gap
I Didn’t See That Change Happening



This episode was produced by Isabelle Goh.