50 episodes

Join Julia every Thursday for new episodes on achieving growth and transformation in your online business, with return from every piece of content you publish. Listen in to get the real scoop on what it takes to build, grow, and structure your own 6 and 7-figure online business with a sustainable content approach, as Julia untangles myths and misconceptions that hustle is all it takes to be successful. For more, visit Julia’s website at contenthacker.com/podcast.

The Content Transformation Podcast Julia McCoy

    • Business
    • 5.0 • 5 Ratings

Join Julia every Thursday for new episodes on achieving growth and transformation in your online business, with return from every piece of content you publish. Listen in to get the real scoop on what it takes to build, grow, and structure your own 6 and 7-figure online business with a sustainable content approach, as Julia untangles myths and misconceptions that hustle is all it takes to be successful. For more, visit Julia’s website at contenthacker.com/podcast.

    E50 - Why the Future of (AI) Content is Bright

    E50 - Why the Future of (AI) Content is Bright

    I've been in the role of President at Content at Scale since early this year (read my story of adapting here) – it's now August, I've been here for eight months, and I'm taking some time to share with you in this episode why I believe the future of writing is incredibly bright with the AIO approach. For both the writer, and the business owner hiring them.
     
    Enjoy!!

    • 14 min
    E49 - The Revolution of Content & Google’s Search Changing to AI: What You Need to Know

    E49 - The Revolution of Content & Google’s Search Changing to AI: What You Need to Know

    Today, I'm breaking down exactly what Google's AI in search means for us as publishers and content creators, and why it's not all bad news. Listen in for a detailed episode that covers not just Google's AI, but the future of content marketing in general and how you can still win big with opportunities getting featured in search results in new and improved ways.
     
    * Send Julia your question: https://contenthacker.com/feedback/
    * All podcast episodes: https://contenthacker.com/podcast/  
    * Liked/enjoyed this episode? Take a minute to rate & review!

    • 16 min
    E48 - The Future of Content + AI, & My Personal Journey at Content at Scale

    E48 - The Future of Content + AI, & My Personal Journey at Content at Scale

    In this episode, I'm breaking down how I went from VP of Marketing to President at Content at Scale and the journey thus far: including the challenges AND the wins. Listen in for some lessons learned and how I'm using this to grow in my personal life and skillsets.
     
    Then, I'm talking about the future of AI with some serious real-talk. Is AGI (Artificial General Intelligence) nefarious? Are we feeding the beast? These are all questions I address on today's podcast.
     
    It's a must-listen. Put in your earbuds and enjoy!
     
    * Send Julia your burning question: https://contenthacker.com/feedback/
    * All podcast episodes: https://contenthacker.com/podcast/  
    * Liked/enjoyed this episode? Take a minute to rate & review!

    • 14 min
    E47 - We’re Talking All About AIO (The New Way to Develop Content at Scale)

    E47 - We’re Talking All About AIO (The New Way to Develop Content at Scale)

    How are agencies and marketers saving 5-25x on the cost and time of content production?
     
    By switching to a model I'm inventing and developing live, boots-on-the-ground-style, alongside the team at Content at Scale: AIO.
     
    AIO defines how to create content in a new way (with AI as your baseline, and the human as the optimizer) that doesn't miss out on quality or creativity. Teams and marketers are seeing real savings in time and money, and increased content production, by switching from human-only to AIO.
     
    In this episode, I describe what AIO is, the methodology and the frameworks involved.
     
    Enjoy!
     
    * See the AIO model and CRAFT framework: https://contenthacker.com/aio
    * All podcast episodes: https://contenthacker.com/podcast/  
    * Liked/enjoyed this episode? Take a minute to rate & review!

    • 15 min
    E46 - Why You Shouldn’t Fear AI (+ What to Do Instead)

    E46 - Why You Shouldn’t Fear AI (+ What to Do Instead)

    Liz March, copywriter and beloved Content Hacker audience member, recently stated in our Facebook group for sustainable business owners:
     
    "I know this is what’s happening [80% of writers replaced by robots]. But it makes me incredibly sad to see human skills, arts, and crafts being replaced by robots.
     
    How far humans will go to wipe out jobs just to save money and be better, more efficient is crazy. I worry what jobs will still be around in a decade when my daughter wants to look for work.
     
    I know it’s happening, and it doesn’t make me happy at all."
     
    I think Liz echoes a lot of us who have put YEARS of blood, sweat and tears into our writing craft.
     
    I wanted to take some time to not only reassure and help Liz see the right perspective on the content industry as it changes and shifts from human-only content creation into AI-assisted content production, but help all of you adapt and have the foresight on how to adapt, too. This is a don't-miss episode with my thoughts as the now VP of Marketing for the fastest-growing AI writer in SEO marketing.
     
    Remember to play offense, not defense. If you do, I believe you can win at any game you play! 🏀
     
    Enjoy this episode!
     
    * Haven't read Julia's story behind her new role? Read it here: https://contenthacker.com/thestory
    * Learn about Content at Scale: https://contenthacker.com/ai/
    * See all podcast episodes: https://contenthacker.com/podcast/  
    * Liked/enjoyed this episode? Take a minute to rate & review!

    • 12 min
    E45 - My First Week at Content at Scale Blew My Mind: The Story

    E45 - My First Week at Content at Scale Blew My Mind: The Story

    This is an incredible episode you DON'T want to miss. My first week at Content at Scale, diving deep into the world of AI-assisted content production, has officially blown my own mind – and we're gunning for some big stages in big places this year so I can reveal what I'm seeing firsthand and blow minds on a big scale.
     
    It's utterly-beyond-words for me to be supported by a team and a CEO like the team and CEO at Content at Scale, who allow me to do my best work and the complete and total freedom of top-notch resources to do it. From video production to visual design and AIO writers, it's a team that rivals my own at Content Hacker – except I simply stay in the middle of content strategy and production, and never have to jump around. This is bringing me an unusual, unexpected peace of mind to be able to do things that scare me, like pitch to speak at Traffic & Conversion Summit this year (with 10,000 in attendance). But, there was also a sort of mental depression I went through, which I also cover in this episode – including how I got my full joy back.
     
    In the last few minutes of this episode, I reveal a particularly incredible word I received during prayer and quiet time that is fueling every step of my path forward in unbelievable, almost unspeakable ways. I believe in the power of following your path. I believe in the power of following your passion. And if you hear these last few minutes, your mind will be blown, too, at what simply following that path means for you and even your entire legacy and family.
     
    Listen in – this is one of the most important episodes I've ever recorded.
     
    * The story of my pivot: https://contenthacker.com/thestory
    * Learn about Content at Scale: https://contenthacker.com/ai/
    * See all podcast episodes: https://contenthacker.com/podcast/  
    * Liked/enjoyed this episode? Take a minute to rate & review!

    • 24 min

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

renspider ,

A M A Z I N G

I love how you share so much quality knowledge in a way that is easy to understand and includes your own personal experience. I also love how you only hop on to share valuable information when you have it - zero fluff and never a time waste!
But, most of all, I love how vulnerable you are with sharing your personal growth. It is really inspiring! Thank you!!!

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