44 min

The Story Is What Sells Marketing Trends

    • Marketing

Heather Craft, Executive Vice President of B2B at Hotwire Global, discusses the importance of messaging through a crisis and the power of cohesive storytelling across multiple channels.

Heather Craft, Executive Vice President of B2B at Hotwire Global, discusses the importance of messaging through a crisis and the power of cohesive storytelling across multiple channels.

44 min

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