Creators That Crush

Shawn Buttner
  • 5.0 (14)
  • SELF-IMPROVEMENT
  • UPDATED WEEKLY
Creators That Crush

Creating isn't just hard—it's one of the hardest things you can do. There's no step-by-step guide, no guarantees, and no one telling you what to do. For creators, the biggest challenges often lie outside their craft: navigating self-doubt, battling burnout, and pushing through the frustration of slow progress. That's where 'Creators That Crush' comes in. Hosted by certified high-performance coach Shawn Buttner, this show helps you tackle what's holding you back—perfectionism, fear of failure, and overwhelm—so you can thrive sustainably as a creator. Through actionable advice and personal insights, Shawn breaks down the four key areas of creative success: positive psychology, punchy physiology, purposeful productivity, and persuasive people skills. Whether you're seeking to reignite your creative spark, build healthier habits, or overcome imposter syndrome, you'll discover the tools needed to build the life and career you've been working toward. Subscribe today to cut through the chaos, master your craft, and enjoy the process!

  1. 4D AGO

    Mistakes Aren't Failure—Here's Why | Episode 14

    Ever feel like one mistake derails your entire creative flow? You’re not alone. Too many creators treat mistakes as setbacks instead of what they really are—stepping stones to breakthroughs. In this episode of Creators That Crush, Shawn Buttner reveals why top creators—from The Beatles to modern innovators—embrace play, experimentation, and yes, mistakes. You’ll hear how the Fab Four spent 70% of their time goofing off in the studio and still produced legendary music. It wasn’t wasted time—it was the key to their genius. We dive into: Why perfectionism kills creativity. How high performers balance structure with playful exploration. Simple ways to bring more joy and experimentation into your workflow. A personal challenge to help you rediscover fun in your creative process. If you’ve been grinding too hard, feeling stuck, or losing the spark in your work, this episode is your permission to loosen up—and thrive because of it.   Listen now and start turning mistakes into momentum.   Links:   Episode 9: Every Creator Needs A Purpose Statement  Book your FREE 30-min Creator Strategy Session: shawnbuttner.com Watch on YouTube: YouTube Channel Listen on Apple Podcasts | Spotify

    16 min

  2. APR 17

    How to Feel Motivated Without Waiting to Feel Motivated | Episode 13

    Book your free 30-minute Creator Strategy Session: www.shawnbuttner.com   Ever feel like you’ve done everything—and still made no progress? In this episode of Creators That Crush, Shawn Buttner unpacks the real cause behind creator burnout and lack of motivation. Spoiler alert: It’s not laziness. It’s overwhelm—and it’s fixable. Drawing from personal stories and his experience as a certified high-performance coach, Shawn shares five creator-specific habits that shift you from stuck to soaring: Nervous system regulation (like eye-scanning or meditation) ASDM analysis to assess your workload Clear purpose statements and value metrics High-performance mindset shifts Operational upgrades to move faster, sustainably This episode is for every creator who’s tired of feeling behind, burned out, or unsure if they’re doing the right things. Listen in and take control of your motivation.   Links: - Creator Purpose Statement: https://www.shawnbuttner.com/podcasts/creators-that-crush/episodes/2148996654 - Value Metrics Episode: https://www.shawnbuttner.com/podcasts/creators-that-crush/episodes/2148989262 - Huberman talking about lateral eye movement (not the episode of Huberman Lab Podcast I first heard this, but gets right to it): https://www.youtube.com/watch?v=fHHQ0dJ0rcQ

    23 min

  3. APR 3

    Beat Analysis Paralysis, Rise As A Creator | Episode 12

    Have you ever sat frozen, scrolling, waiting for the “perfect” idea while your creative momentum fades quietly in the background? You’re not alone. In this episode, Shawn gets real about analysis paralysis — that sneaky trap where creators stall, lose confidence, and start questioning everything. Shawn shares his personal story of battling resistance, and introduces the 5-Step Creator Checklist. This simple framework helps you make faster, more aligned decisions, so you can keep creating instead of spinning your wheels. Tune in to learn how to: Avoid the trap of endless overthinking. Align your projects with your values. Ship “good enough” work with confidence. Manage fear like a high-performance creator. Set simple, effective decision boundaries. Ready to break free from analysis paralysis? Listen now.   Follow up Links: The Secret Metrics Every Creator Needs - Creators That Crush https://www.youtube.com/watch?v=q5dTTuhgOxQ Episodes & Show Notes: https://www.shawnbuttner.com/podcasts/creators-that-crush

    19 min

  4. MAR 28

    This One Thing Will Make Your Content GREAT | Episode 11

    Your Content Is An Argument For Change If you don’t know what what you want to move people to do: It’s harder to motivate yourself to do the work You are not giving people a reason to listen, read, or follow you Imagine the difference YOUR work makes in peoples lives. What if you knew for sure that your latest episode HELPED people live a better life? Would you show up more fired up, more confidently, more empathically? In this episode of 'Creators That Crush,' host Shawn Buttner discusses the crucial ingredient often missing in creators' content: the ability to persuade for change. Shawn emphasizes that content should serve as an argument for change to motivate creators and engage audiences. Key Points: 00:00 What Separates Good VS Great Content? 02:04 Why consume any content? 05:26 Three Ways Great Content Uses Psychology 08:13 How Great Content Connects With Character 14:23 Sign Up For A Free Creator Strategy Session 16:02 Actually HELP people Follow up Links: The Secret Psychology of Persuasive Content - Nathalie Nahai https://youtu.be/JhyqK0nwdg8?si=3perBjagyJNobV5F The Secret Metrics Every Creator Needs - Creators That Crush https://www.youtube.com/watch?v=q5dTTuhgOxQ Episodes & Show Notes: https://www.shawnbuttner.com/podcasts/creators-that-crush https://www.youtube.com/channel/UCPYGHMT5cuFigp3efE8FwNw   Hey creator—feeling stuck, burned out, or like your momentum’s fading? I’m opening up five free strategy sessions to help content creators like you get clear, focused, and back in flow using proven high performance tools. If you’re ready to create with more energy, purpose, and impact, apply now at www.shawnbuttner.com/apply Let’s make this your breakthrough year—without the burnout.

    20 min

  5. MAR 20

    The 3 Biggest Time Traps That Hold Creators Back | Episode 10

    Do you feel like there’s never enough time to work on your creative projects? Do obligations keep pulling you away from the work that matters—the work that grows your audience, fuels your creativity, and moves your career forward? Maybe exciting opportunities come your way, but you’re too bogged down in the day-to-day grind to say yes. Or maybe you feel stuck at your current level, overwhelmed by the thought of taking on more clients, launching new products, or creating more content. Some days, you might even find yourself longing for the early days, when everything felt fresh, exciting, and full of possibility. What if you could take control of your time instead of feeling crushed by it?  You would set your schedule with intention, even with an ever-growing list of obligations. You would balance tasks and time in a way that fuels your creativity instead of draining it. You would confidently take on new opportunities, knowing how to make them work without stress or burnout. This episode breaks down the three biggest productivity traps that hold creators back and shows you how to flip them so you can sustain momentum and enjoy your creative work again.   What You’ll Learn Today   How to use the ASMD Framework to add, subtract, magnify, or delete tasks for maximum efficiency Why time thrashing destroys your schedule and how to stop it How to use the three tiers of content work to organize your time and batch tasks effectively Why your environment may be sabotaging your productivity and how to fix it Small shifts in your time lead to massive shifts in your success. Let’s make it happen.   Welcome to Creators That Crush  This show helps you move from crushed to crushing it as a creator. I’m your host, Shawn Buttner, a certified high-performance coach. I help creators work smarter, stay inspired, and build sustainable success. Pick one of the three time strategies from this episode and implement it this week. Then, send me a message on Blueskyand share how it worked for you.   Follow-Up Links; Connect with Me   • DM me on Bluesky: @ShawnButtner.com  • LinkedIn: Shawn Buttner   Episodes & Show Notes   • www.shawnbuttner.com/podcasts/creators-that-crush Your Free Creator Strategy Call   • www.shawnbuttner.com/apply   If you found this episode helpful, listen to the episode on creating your Content Purpose Statement. A clear purpose makes time management easier and helps you focus on what truly matters. Find the episode in the show notes or the podcast archive.

    17 min

  6. MAR 14

    Every Creator Needs A Content Purpose Statement | Episode 9

    Ever feel like you’re spinning your wheels as a creator? You sit down to make your next podcast episode, YouTube video, or book chapter, and instead of clarity, all you feel is overwhelm. You second-guess your ideas, struggle to focus, and worst of all—you wonder if any of this is even worth it. If you’ve ever asked yourself, “For what? Why am I even doing this?”—you might be missing the one thing that keeps successful creators going: a clear purpose. When you lack purpose, your content feels scattered, your energy drains into second-guessing, and your audience feelsthe disconnect. But when you define your Creator Purpose, everything changes. You know what to focus on, what resonates with your audience, and what drives long-term success. So how do you uncover and connect with your purpose as a creator? In this episode, we’ll break it down with a simple, three-part framework to help you get unstuck and start creating with confidence. What You’ll Learn Today:   • Why feeling overwhelmed is often a symptom of missing purpose.  • How defining your Creator Purpose brings clarity, focus, and momentum.  • A three-part exercise to help you craft your own purpose statement.  • How creators like Markiplier used long-term vision to shape their careers. Because great content starts with clarity—and that clarity starts with purpose.     Welcome to Creators That Crush  The show that helps you move from crushed to crushing it as a creator. I’m your host, Shawn Buttner, a certified high-performance coach, here to help you figure out the difference between struggling vs. thriving in your creative journey. Write Your Creator Purpose Statement & Share It!  DM me on LinkedIn or Bluesky, or post it using #CreatorsThatCrush   Follow-Up Links:  Connect with Me  Bluesky: https://bsky.app/profile/shawnbuttner.com LinkedIn: https://www.linkedin.com/in/shawnbuttner   Episodes & Show Notes:  https://www.shawnbuttner.com/podcasts/creators-that-crush   Your Free Creator Strategy Call:  www.shawnbuttner.com/apply

    13 min

  7. MAR 7

    The Science of Creating Content That Hooks & Haunts Your Audience | Episode 8

    Ever feel like your best ideas get ignored? You spend hours crafting content, but instead of engagement, you get… silence. Worse, when people scroll past your work a few times, they start to build the habit of skipping it entirely. And if you don’t fix this habit? Your audience won’t just scroll past today—they’ll forget you exist tomorrow. So how do you stop the scroll, create content that people actually care about, and build an audience that sees themselves in what you make? The answer? Psychology. Both yours and your audience’s. In this episode of 'Creators That Crush,' host Shawn Buttner explores how creators can use audience psychology to create irresistible content and build a dedicated following. Drawing insights from an episode of the Creator Science podcast What You’ll Learn Today: How audience psychology determines whether people stop scrolling—or keep scrolling past you. The three mindsets every creator needs to beat (or risk staying stuck). Because great content starts with YOU. Welcome to Creators That Crush, the show that helps you move from crushed to crushing it as a creator. I’m your host, Shawn Buttner, a certified high-performance coach and fellow creator, here to help you figure out what the difference between a crushed vs crushing it creator. Key Points: 00:00 Introduction: The Struggle of Content Creation 00:45 The Power of Psychology in Content Creation 01:18 Welcome to Creators That Crush 02:26 The Chocolate Covered Almond Analogy 03:02 The Importance of Consumer Psychology 04:33 Building Trust with Your Audience 05:30 The Hook and The Ending 07:32 Content That Haunts 10:50 The Halo Effect 15:44 Three Mindsets to Overcome 18:03 Developing a Punchy Psychology 23:46 Final Thoughts and Call to Action Follow up Links: Creator Science Podcast – Hosted by Jay Clouse https://podcasts.apple.com/us/podcast/creator-science/id1498801064?i=1000697590318 Grow the Show Podcast (Episode 4) – Kevin Chemidlin’s framework on the Five-Minute Hook Apple Podcasts04 | How To Hook Your Podcast Listeners in the First 5 Minut… Your Free Creator Strategy Call www.shawnbuttner.com/apply Contact me on Bluesky https://bsky.app/profile/shawnbuttner.com Episodes & Show Notes:  https://www.shawnbuttner.com/podcasts/creators-that-crush

    20 min

  8. FEB 27

    Why Resonance is the Key to Audience Growth for Creators That Crush | Episode 7

    📈 Work With Me 1:1 To Find Your Next Level As A Creator. Schedule your free creator performance strategy session here:  https://calendly.com/shawnbuttner/1-on-1-strategy-session Sign up for the FREE 'Creators That Crush in 5-Days' email course: https://www.creatorsthatcrush.com Most creators struggle to grow their audience because their content doesn't resonate. They pour in hours of effort, but the wrong people show up—or worse, no one does. Today, we're breaking down the key metrics that high-performing creators use to measure resonance, so you can attract the right audience and make a bigger impact. In today's episode: Why creators need to measure resonance The key metric that separates creators that are crushed by their content vs. who crush with their content (And the key metric for resonance) How you increase resonance with your audience How you create your personal metrics to increase resonance One strategy you can do TODAY to easily find your personal resonance metrics Why creators need to measure resonance The key metric that separates creators that are crushed by their content vs. who crush with their content (And the key metric for resonance) How you increase resonance with your audience How you create your personal metrics to increase resonance One strategy you can do TODAY to easily find your personal resonance metrics The right metrics will help you evaluate resonance with your audience, and attract the right people to your content.   Mentioned in this episode: Beyond Metrics Podcast (Host Susan Boles and guest Jay Acunzo): https://podcasts.apple.com/us/podcast/beyond-margins-designing-calmer-b2b-agencies-consulting/id1478304620?i=1000695798867 Evan Carmichael https://believe.evancarmichael.com/homepage Kevin Chemidlin at Grow the Show:  https://growtheshow.com/

    21 min
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5
out of 5
14 Ratings

About

Creating isn't just hard—it's one of the hardest things you can do. There's no step-by-step guide, no guarantees, and no one telling you what to do. For creators, the biggest challenges often lie outside their craft: navigating self-doubt, battling burnout, and pushing through the frustration of slow progress. That's where 'Creators That Crush' comes in. Hosted by certified high-performance coach Shawn Buttner, this show helps you tackle what's holding you back—perfectionism, fear of failure, and overwhelm—so you can thrive sustainably as a creator. Through actionable advice and personal insights, Shawn breaks down the four key areas of creative success: positive psychology, punchy physiology, purposeful productivity, and persuasive people skills. Whether you're seeking to reignite your creative spark, build healthier habits, or overcome imposter syndrome, you'll discover the tools needed to build the life and career you've been working toward. Subscribe today to cut through the chaos, master your craft, and enjoy the process!

Information

  • Creator
    Shawn Buttner
  • Years Active
    2022 - 2025
  • Episodes
    150
  • Rating
    Clean
  • Copyright
    © 2025 SB High Performance Group, LLC
  • Show Website
    Creators That Crush

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