The Russell Brunson Show

Welcome to The Russell Brunson Show, a podcast that breaks free from the marketing "box" to explore the ideas, strategies, and stories shaping success in business and life. Building on the foundation of the Marketing Secrets Podcast, this new evolution dives into Russell’s passions and expertise beyond just marketing. In each episode, Russell shares insights on marketing, selling, personal development, and the lessons he’s learned from studying some of the most important figures in history. It’s a mix of practical strategies, timeless principles, and fascinating stories that will inspire and challenge you to think differently about business and life. Whether you’re an entrepreneur, creator, or someone striving to make an impact, The Russell Brunson Show is your go-to guide for thinking outside the box, achieving success, and leaving your mark on the world. Subscribe now to join Russell as he shares his playbook and his passion for growth.

  1. 1D AGO

    The Queen of Viral Content: Adley Kinsman Breaks It All Down | #Marketing - Ep. 25

    This episode of The Russell Brunson Show is for all the social media marketing folks out there. Or, pretty much anyone that wants to dial in their social media content and marketing with next level strategies that are working RIGHT NOW in today’s environment!  There’s a good chance you’ve seen my guest on this episode, but I had the chance to sit down with Adley Kinsman… AKA the queen of viral content!  Her videos rack up billions (yep, with a B) of views every single month.  We talk about how she went from bankrupt musician to one of the most influential creators on the planet... and how she did it without spending a dime on ads. We dive deep into the exact storytelling framework Adley uses to hook viewers, keep them watching, and turn casual scrolls into serious attention. She also breaks down how businesses of all sizes (even trash can cleaners and real estate agents) can use her system to dominate organic social, attract followers, and drive real sales. This one is part content strategy, part creative masterclass, and part kick-in-the-pants for anyone who knows they need to show up more consistently online. Key Highlights: The chicken-in-a-bathtub video that changed everything… and what it taught her about attention How Adley reverse engineers videos using the “Missy Elliott Method” The biggest mistake most business owners make with social content Why “retention” is the only metric that matters… And how to improve it What Trial Reels are, and how they could change your entire content game The step-by-step process Adley uses to write, script, and film multiple viral videos a week How cultural relevance will beat contextual relevance every time (this is HUGE for your brand) If you’ve ever wanted to build a bigger audience, drive more organic traffic, or finally show up with confidence on camera, this episode is your roadmap. https://sellingonline.com/podcast https://clickfunnels.com/podcast https://30days.com https://www.instagram.com/adley Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices

    48 min
  2. 3D AGO

    Inside the Copywriting Brain That Powers My Funnels | #Marketing - Ep. 24

    In this episode of The Russell Brunson Show, I sit down with my head copywriter Heath… Who’s been quietly writing behind the curtain for the past five years.  And let me tell you… it was a blast to talk copy, creativity, and what actually makes great marketing work with one of the most talented people on my team!  We go deep on advertorials (what they are, why they work, and how they’re still crushing it today), plus Heath shares how improv, fiction writing, and a background in comedy helped him become one of the best direct response copywriters I’ve ever met. We also talk about nerding out on old ad copy, why I collect hundred-year-old Napoleon Hill manuscripts, and how lived experience always beats AI when it comes to great copy that connects. This one’s part masterclass, part origin story, and part love letter to the lost art of persuasion. And… 100% fun!  Key Highlights: The surprising way I accidentally hired Heath (and why his 40-minute “No thanks” video sealed the deal) What an “advertorial” actually is - and why it works better than you think Why copywriting is really just “copy collecting” The lost power of voice, tone, and writing from lived experience How AI can help, but will never replace the hook you found at the gym yesterday Our step-by-step process for building the Zuma Juice funnel from scratch Why copywriting is the most valuable skill most entrepreneurs never master If you’re a copywriter, a funnel builder, or just someone trying to sell better… This episode is a can’t miss for you! https://sellingonline.com/podcast https://clickfunnels.com/podcast https://30days.com Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices

    46 min
  3. APR 2

    The Most Dangerous Thing You Can Do Is Play It Safe | #Success - Ep. 23

    In this episode of The Russell Brunson Show, I share the wild story behind why I’m currently rocking a sling…and what ripping both of my biceps taught me about risk, purpose, and why playing it safe is a trap! You’ll also hear how an unpublished Napoleon Hill course from 1917 inspired me to level up not just as a marketer, but as a person. I break down 15 qualities Hill believed made someone unfireable, and they’re just as powerful today as they were 100 years ago. The good stuff never goes out of style or becomes irrelevant! We also talk about wrestling tournaments (You know… old dudes with replaced hips still chasing greatness), the true role of an advertiser, and why “a ship in a harbor is safe… but that’s not what ships are built for”! This one’s a personal one. It's part motivation, part business masterclass, and part time capsule from one of the greatest thinkers of all time. Key Highlights: The bicep story: Why I wrestled through torn arms—and don’t regret it Two types of “What ifs”—and which one will change your life The 15 qualities that made Napoleon Hill say: “I’ll hire you on the spot” Why personal development is the secret to great advertising (Hill + Collier knew this) The Peterson Academy model, and why it fired me up about education A ship in the harbor is safe… but that’s not what ships are built for This episode will hit home if you’ve ever felt stuck, soft, or like you’ve been playing too small. Let this be the push to get back in the arena!  Resources & Links Mentioned in This Episode: Join the Secrets of Success waitlist 👉 secretsofsuccess.com Watch the Napoleon Hill training inside the app (coming soon) Learn more about Peterson Academy 👉 petersonacademy.com https://sellingonline.com/podcast https://clickfunnels.com/podcast Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices

    42 min
  4. MAR 31

    One Funnel to Rule Them All: The Strategy Revealed | #Marketing - Ep. 22

    In this episode of The Russell Brunson Show, I break down one of the most important lessons I’ve ever learned in marketing and business: Every company has one funnel that rules them all!  …and the faster you identify and optimize yours, the faster you grow! I share the same framework I taught at Funnel Hacking Live this year, walking through the difference between acquisition funnels (how you acquire customers) and monetization funnels (how you make money from them after). Most people launch 10 funnels hoping one works… but the real secret is knowing which one deserves 90% of your attention, budget, and traffic. We also dive deep into the numbers from my own businesses… Including ClickFunnels, Prime Mover, Dan Kennedy’s legacy brands, and more.  And I reveal how each one has a different “one funnel to rule them all” depending on the market and business model. If you’ve ever felt stuck, overwhelmed, or spread too thin trying to launch too many offers, this episode will snap everything into focus. Key Highlights: Why “One Funnel to Rule Them All” isn’t just a slogan, it’s survival!!! The difference between acquisition and monetization funnels (and why you need both) How much time you should be spending on social media vs. paid ads The actual CPA and conversion numbers from our Selling Online funnel What Agora does better than almost anyone in the world, and how to model it How to give yourself a raise every single day This is one of those episodes that separates marketers from business owners. Rewind it. Take notes. And go build the funnel that actually grows your company! https://sellingonline.com/podcast https://clickfunnels.com/podcast Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices

    28 min
  5. MAR 26

    What Wrestling Taught Me About Pain, Purpose & Pushing Through | #Success - Ep. 21

    In this episode of The Russell Brunson Show, I take you behind the scenes of my annual return to the wrestling mat… A ritual that’s become one of the most important parts of my life! You’ll hear the entire journey leading up to this year’s tournament: the late-night practices, the 25-pound weight cut, the broken sauna, the two dislocated arms, and yes… the back-to-back bicep tears (both arms!). It’s crazy. It’s painful. And I’d do it all over again. Because this isn’t just about wrestling, it’s about doing the thing that makes you feel alive. Whether that’s building funnels, writing books, or chasing down a long-lost passion from your youth… This episode is a reminder to stop waiting, stop playing it safe, and start living. Key Highlights: Why I wrestle every year (and how it impacts every part of my life) The brutal (and hilarious) reality of cutting 25 pounds in 5 days What two torn biceps taught me about pain, purpose, and joy How I used mindset to show up in Hawaii as a better husband and dad — even while suffering in silence Why the risk of getting hurt shouldn’t stop you from doing the thing you love This one’s not about marketing. It’s about meaning! If you’ve ever felt stuck, bored, or burned out, this episode might just be the wake-up call you didn’t know you needed. https://sellingonline.com/podcast https://clickfunnels.com/podcast Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices

    30 min
  6. MAR 24

    Relationship Tools Every Entrepreneur Needs but Nobody Teaches | #Success - Ep. 20

    This episode of The Russell Brunson Show might be the most important conversation you didn’t know you needed. In this episode, I sit down with Stacey and Paul Martino - founders of Relationship Development® - to dive deep into a skill set that has radically improved my marriage, my relationship with my kids, and even how I lead my team at work! Stacey and Paul share the personal story behind their breakthrough framework that helped save their own marriage, and has since helped thousands of others do the same. You’ll learn why traditional couples therapy fails, how demand relationship is quietly destroying connections, and what you can do instead (even if your spouse isn’t on board)! Marketing and sales strategies are cool… But none of it matters if your life at home and your relationship with others is a mess. That’s why this episode is absolutely critical for so many entrepreneurs out there! Key Highlights:  The difference between personal development and relationship development Why it only takes ONE person to change any relationship The “right hand / left hand” framework for relating to friends, family, and team members Masculine vs. feminine approaches to help, support, and progress This episode isn’t just about relationships, it’s about leadership, influence, and showing up with more power and compassion in every part of your life. Whether you’re building a business or a family (or both), this one’s a must-listen! And… You can grab their new book and get exclusive bonuses at MissingPieceBook.com https://sellingonline.com/podcast https://clickfunnels.com/podcast Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices

    1h 10m
  7. MAR 19

    The Power of Pricing, Pamphlets & Polarization with Taylor Welch | #Marketing - Ep. 19

    In this episode of The Russell Brunson Show, I sit down with Taylor Welch, the founder of The Wealthy Consultant. Taylor has built and scaled multiple businesses, and in our conversation, we go deep into some of the unconventional strategies that have fueled his success! Taylor shares what he calls the Revolving Pricing Method, a pricing strategy that breaks away from the typical high-ticket model by combining an upfront onboarding fee with ongoing monthly payments - ensuring profitability while increasing client retention. If you've ever struggled with recurring revenue, this concept will change how you structure your offers. We also discuss why traditional book funnels are broken and how Taylor is leveraging pamphlets… I.E. small, hyper-specific digital products that quickly establish authority, create desire, and seamlessly lead to high-value offers. This "lost marketing strategy" dates back to the 1700’s, and Taylor reveals how he’s using it to drive massive engagement and sales. Lastly, we dive into his YouTube strategy, which has exploded in the past year. Taylor explains how incorporating faith, business, and money into a single content ecosystem has helped him create deeper connections, drive engagement, and dominate the algorithm. We also talk about why controversy and polarization are essential for building an audience that’s not just engaged, but obsessed! Key Highlights: The Revolving Pricing Method: How to make time itself a profit center you Why most book funnels fail and how pamphlets are creating better conversions The psychology of pricing: How small tweaks can significantly impact retention How controversy fuels audience growth (and why avoiding it keeps you invisible) Taylor’s YouTube strategy: How he went from slow growth to 30K+ new subscribers per month This episode is packed with game-changing insights you won’t want to miss. Listen now and take notes! Resources & Links Mentioned in This Episode: Get Taylor’s Revolving Pricing Method pamphlet 👉 wealthyconsultant.com/russell Subscribe to Taylor’s YouTube channel 👉 youtube.com/TaylorAWelch https://sellingonline.com/podcast https://clickfunnels.com/podcast Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices

    55 min

    Hosts & Guests

    4.8
    out of 5
    873 Ratings

    About

    Welcome to The Russell Brunson Show, a podcast that breaks free from the marketing "box" to explore the ideas, strategies, and stories shaping success in business and life. Building on the foundation of the Marketing Secrets Podcast, this new evolution dives into Russell’s passions and expertise beyond just marketing. In each episode, Russell shares insights on marketing, selling, personal development, and the lessons he’s learned from studying some of the most important figures in history. It’s a mix of practical strategies, timeless principles, and fascinating stories that will inspire and challenge you to think differently about business and life. Whether you’re an entrepreneur, creator, or someone striving to make an impact, The Russell Brunson Show is your go-to guide for thinking outside the box, achieving success, and leaving your mark on the world. Subscribe now to join Russell as he shares his playbook and his passion for growth.

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