13 min

15 Minutes on...Fitness with Tom Cortese of Peloton Inspired in 15

    • Technology

When Peloton started in 2012, the idea of an at-home fitness experience that was equal parts motivating and social seemed like a wild idea. But over the past decade, Peloton has been at the forefront of building tech-enabled workouts that have redefined the industry. Co-Founder and Chief Product Officer Tom Cortese has been there from day one—and has seen the rapid acceleration that Covid brought to the promise of at-home workouts. We cover why the combination of hardware, software, and content works, where the creator economy and fitness industry will intersect, and what fitness will look like in a post-pandemic world.

When Peloton started in 2012, the idea of an at-home fitness experience that was equal parts motivating and social seemed like a wild idea. But over the past decade, Peloton has been at the forefront of building tech-enabled workouts that have redefined the industry. Co-Founder and Chief Product Officer Tom Cortese has been there from day one—and has seen the rapid acceleration that Covid brought to the promise of at-home workouts. We cover why the combination of hardware, software, and content works, where the creator economy and fitness industry will intersect, and what fitness will look like in a post-pandemic world.

13 min

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