46 min

Music, Marketing, and a Bit of Sales ‘Magic' With David Stewart, EVP and CMO, Sweetwater Marketing Trends

    • Marketing

How vital are authentic customer connections to growing a business? David Stewart, Executive Vice President and Chief Marketing Officer at Sweetwater, suggests that the focus on customer experience is the “magic” behind the company’s massive success. Tune in to learn how David’s lifelong passion for music has fueled a 30-year career at one of the world’s leading musical instrument and audio equipment retailers.

How vital are authentic customer connections to growing a business? David Stewart, Executive Vice President and Chief Marketing Officer at Sweetwater, suggests that the focus on customer experience is the “magic” behind the company’s massive success. Tune in to learn how David’s lifelong passion for music has fueled a 30-year career at one of the world’s leading musical instrument and audio equipment retailers.

46 min

More by Mission

The Data Chief
ThoughtSpot
Mission Daily
Mission, Stephanie Postles, Albert Chou
IT Visionaries
Mission
The Future of Cities
Mission
Marketing Trends
Mission
Hidden In Plain Sight
Mission