11 min
S1E3: The Grand Plan of the iPhone (Part 2) Sense on the Dollar
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- Business
In this episode of Sense on the Dollar Podcast, host Josh Kindler dives into the most influential product of the 21st century: the iPhone. More specifically, he looks into Apple's grand, overarching sales and marketing plan that has been carried out over the life of the iPhone in order to effectively attain a cult-like teenage customer base that spends an inordinate amount of money per-customer.
In this episode of Sense on the Dollar Podcast, host Josh Kindler dives into the most influential product of the 21st century: the iPhone. More specifically, he looks into Apple's grand, overarching sales and marketing plan that has been carried out over the life of the iPhone in order to effectively attain a cult-like teenage customer base that spends an inordinate amount of money per-customer.
11 min