310 episodes

My name is George Reid; a former Amazonian turned Amazon consultant.Each week you'll hear top consultants, brand owners, agencies, and Amazon employees share their answers to basic, yet fundamental questions you should be asking yourself about your Amazon business.

It's Always Day One It's Always Day One

    • Business
    • 5.0 • 21 Ratings

My name is George Reid; a former Amazonian turned Amazon consultant.Each week you'll hear top consultants, brand owners, agencies, and Amazon employees share their answers to basic, yet fundamental questions you should be asking yourself about your Amazon business.

    Amazon Community Updates (April 23, 2024)

    Amazon Community Updates (April 23, 2024)

    In this episode of "Amazon Community Updates," we cover the latest news from the Amazon marketplace for April 23, 2024. Learn about Amazon DSP's new "Subscribe & Save" lookalike audiences and Amazon Brand Analytics' Customer Lifetime Value insights. Discover why plain colors are winning on Amazon and how Sponsored Brands advertising can drive significant growth.
    Find out how Liquid IV's launch sold over 10,000 units in 30 days and why maintaining a Net PPM under 40% is crucial for profit. We also discuss content mismatches, Amazon's new policy on permanent logos, and strategies to combat Chinese competition. Plus, get insights on the Sponsored Products Search Term Impression Share Report, how cookware images with food boost sales, and how design flaws can lead to massive losses.


    Tune in for these updates and more on "Amazon Community Updates."


    RESOURCES

    Read our News Feed.

    Book an Amazon Advertising audit.

    Follow me on Twitter.

    Amazon design examples.

    Follow our team.

    $85 to $117k in 45 days. 2-minute breakdown of what we did.

    Message George.

    • 4 min
    Amazon Community Updates (April 21, 2024)

    Amazon Community Updates (April 21, 2024)

    In this episode of "Amazon Community Updates," we have  15  insights for Amazon sellers. 

    Learn how a compelling brand story, strategic call-outs on packaging, and color psychology can boost sales. We discuss evolving ad placements, optimizing price-pack architecture, and the benefits of Premium A+ content. 

    Discover the importance of clear product images, explore new goals in Sponsored Brands campaigns, and unlock the potential of FBA. We also share updates on virtual bundles with discounts, Amazon's AI Image Generator, and mandated safety standards for button batteries. 

    Plus, find out how Amazon's social media integrations could revolutionize your marketing strategy. Tune in for actionable tips and stay ahead in the Amazon marketplace.
    RESOURCES

    Read our News Feed.

    Book an Amazon Advertising audit.

    Follow me on Twitter.

    Amazon design examples.

    Follow our team.

    $85 to $117k in 45 days. 2-minute breakdown of what we did.

    Message George.

    • 3 min
    Amazon Community Updates (April 12, 2024)

    Amazon Community Updates (April 12, 2024)

    In this episode of "Amazon Community Updates," we bring you the latest from Amazon's ever-evolving landscape. 

    Tune in to discover new features being tested in the USA, including the "Customers also search" tool, designed to enhance product discovery. 

    Learn about the enhanced visibility of Virtual Bundles in the UK, stringent new safety standards for dietary supplements, and the importance of using high-quality lifestyle images. We also cover significant strategic shifts from Amazon’s CEO Andy Jassy and the introduction of Rufus, an AI tool aimed at refining search functions. 

    Plus, get insights into the new updates to Amazon DSP and the exciting interactive store page launched by Procter & Gamble for their spring sale. 

    Don't miss out on these crucial updates that could impact your experience and strategy on Amazon.
    RESOURCES

    Read our News Feed.

    Book an Amazon Advertising audit.

    Follow me on Twitter.

    Amazon design examples.

    Follow our team.

    $85 to $117k in 45 days. 2-minute breakdown of what we did.

    Message George.

    • 2 min
    Amazon Community Updates (April 04, 2024)

    Amazon Community Updates (April 04, 2024)

    In today's episode of 'Amazon Community Updates,' we cover essential insights for Amazon sellers, from Prime Day submissions to the latest shifts in FBA fees and ad strategies. 

    Discover how changes in Amazon's search algorithm and Q1 ad spending data could affect your sales strategy. We also touch on policy updates, the advantages of Amazon DSP, Walmart Connect's ad targeting innovations, and key actions for maximizing your Amazon Vendor Services investment. 

    Perfect for both new and seasoned sellers, this episode is packed with tips and trends to help you succeed on Amazon.
    RESOURCES

    Read our News Feed.

    Book an Amazon Advertising audit.

    Follow me on Twitter.

    Amazon design examples.

    Follow our team.

    $85 to $117k in 45 days. 2-minute breakdown of what we did.

    Message George.

    • 2 min
    Amazon Community Updates (April 03, 2024)

    Amazon Community Updates (April 03, 2024)

    Explore the latest advancements and strategic changes on Amazon with our newest episode of Amazon Community Updates. 

    In this concise update, we delve into pivotal developments including the introduction of podcast ads through Amazon DSP, significant changes to the Fresh grocery stores' checkout technology, and the launch of Shoppable Basic A+ Content modules. 

    We also cover essential tips on optimizing your advertising strategy, leveraging customer reviews, and managing inventory more efficiently. 

    Whether you're a seasoned seller or new to the platform, this episode is packed with insights to help you navigate Amazon's dynamic ecosystem and enhance your selling and advertising efforts. 

    Tune in to stay ahead in the ever-evolving world of Amazon.
    RESOURCES

    Read our News Feed.

    Book an Amazon Advertising audit.

    Follow me on Twitter.

    Amazon design examples.

    Follow our team.

    $85 to $117k in 45 days. 2-minute breakdown of what we did.

    Message George.

    • 2 min
    Amazon Community Updates (April 02, 2024)

    Amazon Community Updates (April 02, 2024)

    In this latest episode of "Amazon Community Updates" (April 2, 2024), we cover the following Amazon updates: 

    - Generative AI's impact on seller competition 
    - New FBA fee policies 
    - Strategies for navigating Amazon's evolving business model 
    - Ad targeting differences between Amazon and Walmart Connect 
    - The EU's new safety regulations and their impact on sellers 
    - Tips for increasing positive reviews - Insights from Amazon's SKU Economics Report 
    - Controversies regarding the buy box and ad placements 

    This episode serves as a concise guide to the latest trends and strategies within the Amazon marketplace.
    RESOURCES

    Read our News Feed.

    Book an Amazon Advertising audit.

    Follow me on Twitter.

    Amazon design examples.

    Follow our team.

    $85 to $117k in 45 days. 2-minute breakdown of what we did.

    Message George.

    • 2 min

Customer Reviews

5.0 out of 5
21 Ratings

21 Ratings

ChloeJo03 ,

Such useful tips in each episode

I look forward to new episodes of ‘It’s always day one’, the nature of selling on Amazon means there are always new things to try and tips to test out. Love hearing from people who do this all day everyday. Thanks George

JJ2517 ,

Style, substance and speed

Enjoyable podcast, always to the point and continually delivers a great couple of bits of info to take away, which is perfect. Well done George 👍👍

ethanjhogan ,

Great

So many helpful, insightful episodes on here. It’d be great to get someone on to talk about reviews too (that’s an area I could do with finding out more about).

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