22 min
Ep#29 Go-To-Market Strategy for Year-On-Year sales growth Counterpoint Podcast
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- Management
In the last episode, we had discussed about the last mile obstacle in any typical retail environment, responsible for companies hitting a glass ceiling after achieving an initial jump in revenue and profitability by abandoning "push" mode of sales and implementing pull-based replenishment systems. We had also promised to share the solution to this obstacle so that companies can have a continuous and ever-flourishing growth model.
So, this episode is dedicated to exploring this revolutionary solution for the retail environment. Tune in!
For a recap of the "pull" mode of sales and how it leads to a big sales jump read : https://www.vectorconsulting.in/research-publications/consumer-goods-and-retail/the-road-less-travelled/
In the last episode, we had discussed about the last mile obstacle in any typical retail environment, responsible for companies hitting a glass ceiling after achieving an initial jump in revenue and profitability by abandoning "push" mode of sales and implementing pull-based replenishment systems. We had also promised to share the solution to this obstacle so that companies can have a continuous and ever-flourishing growth model.
So, this episode is dedicated to exploring this revolutionary solution for the retail environment. Tune in!
For a recap of the "pull" mode of sales and how it leads to a big sales jump read : https://www.vectorconsulting.in/research-publications/consumer-goods-and-retail/the-road-less-travelled/
22 min