44 min

Standing on the Shoulders of Giants (Like IKEA‪)‬ Up Next In Commerce

    • Entrepreneurship

John McDonald, founder and CEO of Semihandmade and BOXI, discusses building a business through strategic partnerships, leveraging big brands, and taking risks when the time is right.

Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at salesforce.com/commerce

John McDonald, founder and CEO of Semihandmade and BOXI, discusses building a business through strategic partnerships, leveraging big brands, and taking risks when the time is right.

Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at salesforce.com/commerce

44 min

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