48 episodes

Welcome to the City. Mastermind City. Join co-hosts Fay Chapple and Stacy Maynard for a vibrant, inspiring and uplifting talk for the latest on business, society, gossip, food, wine or just whatever is on our minds!

If you are ready to win and surround yourself with success, you are in the right place. It's more than business, it's community.

Mastermind City Mastermind City

    • Business

Welcome to the City. Mastermind City. Join co-hosts Fay Chapple and Stacy Maynard for a vibrant, inspiring and uplifting talk for the latest on business, society, gossip, food, wine or just whatever is on our minds!

If you are ready to win and surround yourself with success, you are in the right place. It's more than business, it's community.

    Embracing AI: The Game-Changer

    Embracing AI: The Game-Changer

    Join us for an exciting and insightful discussion in our latest episode! We dive into the fast-evolving world of technology in 2024, where AI takes center stage. Discover how AI is reshaping businesses and daily life, making processes more efficient and effective.

    We share our experiences testing various AI tools and programs, selecting the best for real-life applications. With the tech landscape exploding with innovative solutions, we help you navigate through the plethora of options, highlighting the tools that stand out for user experience and functionality. From simplifying copywriting to enhancing marketing strategies, AI is becoming an integral part of everyday operations.

    Whether you're a seasoned tech enthusiast or new to the AI scene, this video offers valuable insights into implementing AI in your business and personal life. Explore how AI is already intertwined in your daily activities, from virtual assistants like Siri to personalized recommendations on streaming platforms.

    Don't miss out on this engaging exploration of AI technology and its transformative impact. Embrace the future of AI with us and unlock its potential to streamline your workflows and drive success. Tune in now and take the first step towards integrating AI into your operations!

    Join us in The City for free training, live coaching and unlimited access to all our courses.

    https://hub.themastermind.city

    Check out our favourite software and the programs we love:

    https://www.themastermind.city/resources

    Learn more about The Mastermind City:

    https://www.themastermind.city/

    • 27 min
    When the sales process is too many calls

    When the sales process is too many calls

    On this episode of the Hot Topics of the week, Fay and Stacy talk about the long sales process for a software they are looking at.  Dive in to see how many calls it took and why they had to jump through hoops to go to the next step.  They also review what happened and how their experience "didn't work" and what they could have done differently.  Learn how you can make your customer journey a good experience for your future customers.  

    Join us in Mastermind City: A city filled with Endless Masterminds and Limitless Possibilities at www.themastermind.city

    • 36 min
    The State of Online Marketing

    The State of Online Marketing

    What is the state of online marketing and social media in today's world?  Things have changed a lot recently.  Fay and Stacy chat about what platforms are doing, what they are focusing on, the difference between social media platforms and how platforms are focusing on content creation. How will these changes impact your business? They focus on the how you need to expand the platforms you use beyond Social Media to be visible for your business.  They key to growth now is diversification.  Tune in to find out what this means.   

    They also talk about the new LinkedIn feature where you can like, comment and share as your profile or your company page.  What are the pros and cons of this feature? They break it down for users.    

    Gain visibility in 8 weeks: https://www.themastermind.city/gia

    • 34 min
    Community & Take a Chance on New Software

    Community & Take a Chance on New Software

    On today's episode of Hot Topics, Fay and Stacy talk about the benefits of investing in new software. We test, find ones we love and find ones that we don't like at all. What are the advantages to life time product deals? You are investing in the future of the product.  Tune in to find out why they continue to invest in new products through Appsumo.   

    Fay talks about the new program that focuses on community.  We compared it to Mighty Networks, Circle and many other community platforms.  We chatted about why we are not a fan of using Facebook and the drawbacks of keeping it to one social media platform.   

    Speaking of community, they also chat about getting to know those in your community, both online and local businesses. They share their recent experience in a local community that didn't know other businesses on the street. It's important as a local business to know others in the neighbourhood.    

    Shout out to Summit Social House - Coffee & Bikes in Collingwood, ON for our excellent experience!  

    PS - there might be singing at the end of the episode #abba

    • 28 min
    Lifestyle Pop Star and New Instagram Feature

    Lifestyle Pop Star and New Instagram Feature

    In today's episode of Hot Topics, Fay and Stacy dive into the new show on Prime about Gian Luca Vacchi who calls himself a Life Style Pop Star. They chat about the show and how fascinating it is to follow his lifestyle and his growth on Social Media.    

    They also showcase the new features on Instagram where you can pin posts to your profile, upload 90 seconds on reels and much more.

    Ready to make a lasting impact on a global scale? Check out: https://www.themastermind.city/

    • 33 min
    Self-Care and Copy Cats

    Self-Care and Copy Cats

    We rarely think of self care as it relates to our business. If you want to have your business or brand succeed or try something new, you have to take care of yourself first. One of the reasons we decided to do the summit is to figure out ways to make us feel better in order to be productive.    

    Are you stuck in your business? Sometimes your business just need a jumpstart.  Short, immersive, action focused time can be exactly what you need to get things started. https://www.themastermind.city/workwithus 

    Do you like to travel for business? Tune in to learn what it's actually like to travel for business.  It sounds glamorous, but it comes with its challenges. As Fay expresses, Entrepreneurship is not for the faint of heart.  We never rest and always hustle. You need to put a strategy in place to have boundaries with your time and your laptop. What strategy will work for you?  You are more productive when you are focused.  

    They also dive into the details of a recent copy cat where they learned that someone directly copied their exact wording, brand and colours. Learn what they did and how authenticity is important for your business and brand. Use scripts as inspiration and not copy exactly.  Using our own words will help your brand sound like you.   

    If you are interested in speaking at our summit in August, summit an application here: https://www.forest17.co/callforspeakers

    • 33 min

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