11 min
15: Direct Mail Is Alive and Kicking With Account-Based Marketing w/ Sudhir Kumar GTM Made Simple
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- Management
How could something as low-tech as direct mail possibly be effective in the digital age? Sudhir Kumar, Marketing Director at BPI ROK, wrote a great article on the subject, and we took a lot away from it.
How could something as low-tech as direct mail possibly be effective in the digital age? Sudhir Kumar, Marketing Director at BPI ROK, wrote a great article on the subject, and we took a lot away from it.
11 min