123 episodes

There is no doubt that the business sector wields plenty of power; power that can shape the world. And if applied with a conscience, positively impact all spheres of civilisation.

In Conscious Conversations, host Carmen Murray chats with a fascinating array of industry leaders and pioneers to explore how doing business with the greater good in mind can lead to better returns and a better South Africa for all.

Join Carmen on her voyage of discovery as she unearths the value, nobility, prosperity, and opportunity that is part and parcel of ethical capitalism.

About Carmen:
A multiple marketing award winner, founder of Carmen Murray Communications, activist, and torchbearer for diversity and inclusion. Carmen was recently recognised by Meltwater as one of the top Women in Tech across Africa.

The Carmen Murray Show - Conscious Conversations Solid Gold Clients

    • Business
    • 5.0 • 1 Rating

There is no doubt that the business sector wields plenty of power; power that can shape the world. And if applied with a conscience, positively impact all spheres of civilisation.

In Conscious Conversations, host Carmen Murray chats with a fascinating array of industry leaders and pioneers to explore how doing business with the greater good in mind can lead to better returns and a better South Africa for all.

Join Carmen on her voyage of discovery as she unearths the value, nobility, prosperity, and opportunity that is part and parcel of ethical capitalism.

About Carmen:
A multiple marketing award winner, founder of Carmen Murray Communications, activist, and torchbearer for diversity and inclusion. Carmen was recently recognised by Meltwater as one of the top Women in Tech across Africa.

    #119 Apathy - The Hope Stealer

    #119 Apathy - The Hope Stealer

    Use your vote for a hopeful future from brands to political parties.

    In this engaging session with Khanyisa Phika (Economist | Absip Women In Focus | Advisory Board:Conscious LeadHERS), Bronwyn Williams (Futurist and Partner Flux Trends, Economist; Advisory Board: Conscious LeadHERS), and Sanisha Packirisamy (Economist and columnist for Financial Times), we delve into the profound impact of apathy on our collective future in South Africa and how we can overcome it to shape a brighter tomorrow.

    Led by three esteemed economists, this webinar offers a unique perspective on harnessing the power of our votes for meaningful change. From the choices we make as consumers to our engagement with political parties, every decision holds the potential to pave the way for a more hopeful future.

    Discover how your individual actions can make a difference, and gain valuable insights into leveraging your voice for positive impact. Empowering and enlightening, this webinar is a call to action for all, reminding us that change is not only possible but within our grasp.

    Don't miss out on this opportunity to unlock the power of your vote and join us in reclaiming hope for a better tomorrow. Remember, you have the powHER, ladies!

    • 58 min
    #118 Authentic Leadership

    #118 Authentic Leadership

    Sacrificing your authenticity comes at a cost.

    You don't want to miss this one!

    Dr. Melanie Van Rooy will blow your minds away with her insights, stories, and personality. She is a flamingo amongst a flock of pigeons. I find her so inspirational, and her insights into authentic leadership are so important in our times. As leaders, if we want to bring change, we must bring our whole selves to the table. (It's not always easy). Authenticity creates psychological safety. By not leading with authenticity, something breaks within us, and this shows up where we lead and this impacts organisations, the home front and has a trickle down effect into our communities and society at large.

    Melanie is a force to be reckoned with, and when she shares her wisdom, she takes you on a journey that makes you feel heard and understood. Bring a pen and paper; she will drop many truth bombs and bumper sticker quotes!

    This webinar is going to leave you hungry for more.

    • 51 min
    #117 Culture catalysts have coaching power | Lyndy van den Barselaar

    #117 Culture catalysts have coaching power | Lyndy van den Barselaar

    We are moving into an era of soft skills.

    In this conversation with Lyndy van den Barselaar, Managing Director at ManpowerGroup, we explore the profound shift from traditional mentorship to a coaching mindset, and how this transformation is shaping the way we lead teams and cultivate workplace culture.

    As the world of work undergoes rapid transformation, the need for adaptable and balanced leadership has never been more crucial. Lyndy shares invaluable insights into the essential leadership skills needed to navigate this new era, emphasising the importance of fostering a culture where colleagues are viewed not merely as staff, but as valued clients.

    Whether you're a seasoned leader or aspiring to take on leadership roles, this episode offers practical wisdom and inspiration to help you thrive in the dynamic landscape of modern workplaces, and to prepare for the future of work.

    • 43 min
    #116 How to build a personal brand with purpose

    #116 How to build a personal brand with purpose

    Authentic personal branding needs an audacious inside-out approach.

    In order to make an impact on the world, it is equally important to build an authentic personal brand with purpose. It allows you to get into the rooms you want to change (or create a new one)!

    💟 You are a purpose-driven business. You are the currency!

    • 57 min
    #115 CO-LAB is CO-FUN | Melanie van Rooy

    #115 CO-LAB is CO-FUN | Melanie van Rooy

    Marketing done the right way.

    In this vibrant conversation, Carmen Murray sits down with Dr Melanie van Rooy, an old friend, to talk about the power of collaboration and how we can do marketing the right way, by co-innovating with our customers. These insights will leave you in awe!

    Herewith some highlights:

    Rebuilding Brand Trust After Scandal
    Melanie took over the marketing team after the diversity scandal in 2021. Her task was repositioning the brand, especially with female customers. The initial focus was on fixing fundamentals, but she then aimed to rebuild brand love through deeper customer collaboration.

    Co-Creating Marketing Campaigns
    Clicks leverages a 60,000 member online customer panel for continuous feedback and co-creation. Examples include collaboratively developing full marketing campaigns and events, designing private label packaging, and tailoring pricing strategies based on customer input.

    Educating Customers on Ethical Beauty
    Clicks offers ethical beauty ranges that meet customer demand but faces challenges in consumer education and getting customers to walk the talk. Pricing barriers and reformulation backlash show gaps between ethical claims and purchase behaviours.

    Embedding ESG Principles Across Business
    Regulator fines are driving ESG adoption in South Africa. For Clicks, executive bonuses are now tied to ESG KPIs including renewable energy targets, to embed sustainability principles culturally.

    Leadership Focused on Empathy and Vulnerability
    Melanie's inspirational leadership style draws from family bonds and aims to create trust via empathy, vulnerability and avoiding female boss stereotypes. She wants to continue encouraging feminine emotional intelligence in the boardroom.

    • 43 min
    #114 Menopause Dialogues | Xoli Madlala

    #114 Menopause Dialogues | Xoli Madlala

    Talking symptoms, silver linings, and truth bombs.

    Welcome to today's episode of The Carmen Murray Show! We dive headfirst into an important and often overlooked topic: perimenopause. As many of you may already know, I'm currently navigating the complexities of perimenopause myself, and I've been on a quest to engage in meaningful discussions about it.

    I sit down with Xoli Madlala (Author of the Perimenopausal Globetrotter) and have a carefree conversation about symptoms, silver linings, and many truth bombs about this new phase in our lives.

    Xoli's unique approach to her perimenopausal journey is truly commendable. Rather than simply enduring the changes, she has embraced them wholeheartedly, delving into research and seeking to understand the broader narratives surrounding menopause. Her book offers a profound exploration of this journey, shedding light on the lack of information and resources available, particularly for marginalised communities.

    • 52 min

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