100 episodes

The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.

The Digital Slice Brad Friedman

    • Business
    • 5.0 • 14 Ratings

The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.

    Mastering Video Marketing To Engage, Inspire, And Convert

    Mastering Video Marketing To Engage, Inspire, And Convert

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.
    In this episode of The Digital Slice Podcast, Brad and Mike Vannelli talk about the importance of including video in your digital marketing strategy for 2024.
    Mike is the Creative Director with Envy Creative. In this role, Mike leads a production team to film commercials for online and TV ads. To date, Mike has produced over 4,000 video ads for hundreds of clients, including McDonald's, Warner Bros, USAA, Costco, and more.
    Mike is no stranger to the film and TV industry, having spent 10+ years in the business, where he has produced TV shows and music videos for big-name artists. Mike specializes in making sure each piece of content Envy Creative produces is unique and delivers the message the brand, product, or business is looking to convey to its target audience.
    Mike helps clients increase sales by producing great content, which leads to more people watching their videos. Envy Creative offers all kinds of services, from explainer videos that focus on a product, brand, or company to national TV campaigns that increase a brand's awareness. 

    • 22 min
    The Power of Retention Marketing: Strategies For Growing Your Business

    The Power of Retention Marketing: Strategies For Growing Your Business

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.
    In this episode of The Digital Slice Podcast, Brad Friedman and Josh Tay discuss how email and SMS marketing fit into your retention marketing plans.
    Josh Tay took his first steps toward making marketing his career with his role as a content strategist in the fitness, health and wellness space. A few months in, he joined one of Singapore’s most prestigious beauty and grooming brands as an email marketer. There, he learned that a brand is only as strong as its strategy. And the strategy is only as strong as its alignment across marketing, ops and finance departments.
    Currently, Josh is the General Manager at No Limit Email, a retention marketing agency for Direct-to-Consumer E-commerce businesses. He’s worked with close to 100 brands spanning across the APAC, US and EU. So whether you’re local or global, he’s your guy.

    • 30 min
    Unlocking The Secrets Of Collaborative AI In 2024

    Unlocking The Secrets Of Collaborative AI In 2024

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.
    Join Brad Friedman and Kate Bradley Chernis as they chat about how Generative AI can finally help humans communicate and much more AI news and information.
    Kate Bradley Chernis is the Founder & CEO of Lately.AI, which identifies the makeup of the highest possible performing social media messaging for your target audience and generates posts that contains that content in your unique voice.
     
    As a former rock 'n' roll DJ, Kate served 20 million listeners as Music Director and on-air host at Sirius/XM. She’s also an award-winning radio producer, engineer and voice talent with 25 years of national broadcast communications, brand-building, sales and marketing expertise. What she learned in radio about the neuroscience of music helps fuel Lately's artificial intelligence.

    • 44 min
    The Power Of SEO For Small Businesses

    The Power Of SEO For Small Businesses

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.
    In this episode of The Digital Slice Podcast, Brad Friedman and Sam Torres talk about using SEO and scraping data from the internet to grow your business.
    Samantha Torres is the Chief Digital Officer and co-founder of The Gray Dot Company, a consulting firm that specializes in SEO and data analysis for regulated industries, non-profit organizations, and SaaS.
    She has been in the field for more than a decade and is sought-after as a subject matter expert in complex digital analytics and consumer insights data. She also has a knack for using digital data to provide insights into complex business inquiries and addressing technical issues for marketing.

    • 26 min
    How To Get Your Clients Raving About You Online

    How To Get Your Clients Raving About You Online

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.
    In this episode, Brad Friedman and Chris Kiefer discuss the importance of Google Reviews for local small businesses like residential and commercial painting companies.
    Chris is an engineer, entrepreneur, and thought leader. In 2013, he founded SkEye Media, a top medical marketing and branding agency, followed by the launch of Boolean Review, the highest converting Google review software in the market, and in 2022 created Boolean Automation –a consulting arm that helps residential and commercial painting companies implement no-code automation solutions. He is also the host of Pursuit of Purpose, a celebrated podcast that interviews successful entrepreneurs and inspirational people worldwide. 

    • 37 min
    Reaching A Global Audience: Cultural Marketing Strategies That Work

    Reaching A Global Audience: Cultural Marketing Strategies That Work

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.
    In this episode of The Digital Slice Podcast, Brad Friedman and Max Gomez Montejo discuss marketing in multiple countries, getting your website found, and more.
    Max’s professional journey boasts a rich variety of experience in e-commerce, travel, telecommunications, and B2B sectors. Going beyond his corporate accomplishments, Max shares his knowledge and wisdom as a guest professor at multiple universities. His dedication to shaping the marketing leaders of tomorrow underscores his commitment to the industry’s future and continuous innovation.

    • 24 min

Customer Reviews

5.0 out of 5
14 Ratings

14 Ratings

Raul.H. ,

Great show!

I was a guest in Brad’s show and he’s genuine in his approach to the pod and intention to add value to his listeners.

MitchJackson ,

Metaverse and Web3 Content is Awesome!

Our team believes these new technologies are changing the world in real time. During Episode 61 of Brad’s powerful podcast, our ManeuVR co-founder, Mitch Jackson, had the opportunity to share platforms, resources and approaches that will help almost any business owner embrace these new technologies almost immediately. The end result is so darn good. Thank you Brad for having Mitch on the show!

Captivate the Room ,

Awesome Show, Excellent Advice

Brad is amazing! He's a very entertaining podcast host but he is also extremely knowledgeable in the marketing space. No matter whether you are a small business, entreprenuer or a professional within a company, Brad can and will help you with all your digital marketing needs. I highly recommend this show!

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