16 episodes

Conversations with respected professionals about all things relevant to the sales and marketing of new homes.

Antler New Homes Podcast Antler Agency

    • Business

Conversations with respected professionals about all things relevant to the sales and marketing of new homes.

    How housebuilders could make better use of estate agents

    How housebuilders could make better use of estate agents

    In the latest episode, Simon speaks with Paul Vincent, New Homes Director of Fox & Sons South Division about the role of estate agents in today’s market.Over the last 20 years Paul has climbed the ranks at Fox & Sons, gaining a vast amount of estate agency and property experience.In this episode, Simon and Paul discuss the misconception that properties will sell themselves once listed online, highlighting the importance of personal interactions and expertise in guiding potential buyer...

    • 22 min
    The missed opportunity of marketing at the planning stage

    The missed opportunity of marketing at the planning stage

    We’re back, with season 2! Simon is speaking with Henry Adams Partners, Martin Curry, and Peter Cleveland, who dive into the intricate world of planning, where marketing and branding should play pivotal roles.Amidst the challenges of planning, there’s a significant demographic already settled in their homes, resistant to change. Yet, there’s also a keen market waiting to be tapped into. The catch? Housebuilders must master the art of brand positioning from the get-go, or risk losing valuable ...

    • 32 min
    Homeless to housebuilder, a remarkable journey, with Joe Dorrington and Mel Finlay of Imperial Homes

    Homeless to housebuilder, a remarkable journey, with Joe Dorrington and Mel Finlay of Imperial Homes

    In this episode, Simon is joined by Joe Dorrington, MD of Imperial Homes, as well as Marketing & Sales Manager, Mel Finlay.In this heartfelt conversation, Joe opens up about his journey from being a homeless drug addict at the young age of 13, to heading up one of the South Coast’s leading property development companies.Beginning his construction career in 1999, Joe’s unrelenting dedication to sobriety and his pursuit of financial freedom helped him establish himself as a highly regarded ...

    • 39 min
    An MD’s View: Marketing To Support Growth, with Adam O'Brien, Managing Director of Metis Homes

    An MD’s View: Marketing To Support Growth, with Adam O'Brien, Managing Director of Metis Homes

    In this episode of the Antler New Homes Podcast, Simon is joined by Adam O’Brien, MD of Metis Homes to talk about the future of housebuilding and how marketing plays a pivotal role in getting houses sold as quickly as possible, whatever the economic environment. Established in 2008 and known for their honest approach, Metis Homes is an experienced regional housebuilder, building a reputable name for themselves across the South. Topics covered include:Staying ahead of the curve as th...

    • 29 min
    EXPERT OPINION: What’s next for the housing market? With Lucian Cook, Head of Residential Research at Savills

    EXPERT OPINION: What’s next for the housing market? With Lucian Cook, Head of Residential Research at Savills

    In the first episode of the Antler New Homes Podcast, we were joined by one of the country’s most respected housing market commentators, Lucian Cook, Head of Residential Research at Savills. Six months on, following a huge amount of change in the market, Lucian is back. This time to reveal what decisions housebuilders should be making, and the opportunities that lie ahead over the next few months and beyond. If you’re wondering what might be looming, this is the episode for you!Other top...

    • 20 min
    Q&A with John Doyle, Head of New Homes and Central Sales at OnTheMarket

    Q&A with John Doyle, Head of New Homes and Central Sales at OnTheMarket

    In this Q&A edition, host Simon Jenns interviews Head of New Homes and Central Sales, John Doyle about the portal industry and why housebuilders should consider using OnTheMarket.With over 15 years of experience in the portal market working with a wide range of clients from large national housebuilders, Build to Rent developers and SME housebuilders, John has successfully helped to build the OnTheMarket New Homes division since joining in 2018.“We want to give developers more choice. And ...

    • 29 min

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