709 episodes

Ever wish you had a business mentor with over a decade of experience whispering success secrets in your ear? That’s exactly what you’ll get when you tune into the top-ranked Online Marketing Made Easy Podcast with your host, 9 to 5er turned CEO of a multi-million dollar business & NY Times Best Selling Author, Amy Porterfield. Her specialty? Breaking down big ideas and strategies into actionable step-by-step processes designed to get you results with a whole lot less stress. Tune in, get inspired, and get ready to discover why hundreds of thousands of online business owners turn to Amy for guidance when it comes to all things online business including digital courses, list building, social media, content, webinars, and so much more. Whether you're a budding entrepreneur, have a comfy side-hustle, or are looking to take your business to the next level, each episode is designed to help you take immediate action on the most important strategies for starting and growing your online business today.

Online Marketing Made Easy with Amy Porterfield Amy Porterfield

    • Business
    • 4.9 • 4.5K Ratings

Ever wish you had a business mentor with over a decade of experience whispering success secrets in your ear? That’s exactly what you’ll get when you tune into the top-ranked Online Marketing Made Easy Podcast with your host, 9 to 5er turned CEO of a multi-million dollar business & NY Times Best Selling Author, Amy Porterfield. Her specialty? Breaking down big ideas and strategies into actionable step-by-step processes designed to get you results with a whole lot less stress. Tune in, get inspired, and get ready to discover why hundreds of thousands of online business owners turn to Amy for guidance when it comes to all things online business including digital courses, list building, social media, content, webinars, and so much more. Whether you're a budding entrepreneur, have a comfy side-hustle, or are looking to take your business to the next level, each episode is designed to help you take immediate action on the most important strategies for starting and growing your online business today.

    #665: Trends And Strategies For Membership Businesses In The World Of AI With Stu McLaren

    #665: Trends And Strategies For Membership Businesses In The World Of AI With Stu McLaren

    Leveraging AI tools to build scalable course memberships with Stu McLaren.

    I'm sure you know that AI has become a massive part of our world over the past few years, and it's become so integrated into our daily lives and businesses. For my business, it has been absolutely mindblowing to see just how much it has streamlined processes, increased efficiency, and grown our numbers in so many areas. 
    My sweet friend, if you want to grow your online business beyond your digital courses, you might want to start thinking about memberships! So, it's good that I brought Stu McLaren back to the podcast to talk all about leveraging AI to build some incredible course memberships. 
    Stu is truly THE membership genius, and he's my go-to guy when it comes to learning how to create and launch scalable memberships. He has helped countless experts, authors, speakers, and business owners just like you translate their skills into recurring revenue through memberships. Believe me – you literally can’t afford to miss his expert strategies, tips, and advice for crafting your membership! 
    So, if you're curious about AI, if you've been thinking about creating a membership, or if you already have a membership and want it to continue to thrive, this is the episode for you!

    Today, we discuss: 

    4:28: The ways AI has streamled Q&A processes and content personalization for Stu’s business 

    12:15: Strategies to make your knowledge stand out from AI tools 


    16:22: Navigating AI’s impact on course memberships 


    24:13: How to use AI to free up more of your valuable time 

    26:23: Why you need to create a course membership for your online business 

    31:18: The keys to highly successful memberships 


    39:45 Everything you will learn in Stu's FREE Live Workshop


    Listen in and get ready to connect deeper with your beautiful community, scale your business, and free up way more time to spend doing the things you love! 

    Rate, Review, & Follow on Apple Podcasts 
    "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
    Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    • 49 min
    #664: 5 Steps To Creating The Best Version Of Yourself (& Your Business): Part 2

    #664: 5 Steps To Creating The Best Version Of Yourself (& Your Business): Part 2

    My checklist to help you evaluate your progress, stay on track, and reach.

    Hey there, my friend! I'm so excited to share with you Part 2 of The Multi-Millionaire Mindset: Five Things to Do for Dramatic Growth. But if you still need to check out Part 1, make sure to do that first, and then come back here for the next step! 
    In this part, I give you a super simple and incredibly helpful checklist that you can use every quarter to evaluate your progress in those five areas. It doesn't matter whether you're a seasoned entrepreneur or a newbie – this checklist will be your secret weapon for achieving your goals. I've personally used this strategy and checklist in quarterly meetings with my team so I can guarantee it's been proven successful. 
    But let me tell you, it's not just about checking off boxes on a list. It's all about taking action and making moves towards your goals. That's why I also share some tips and tricks for staying right on schedule and avoiding any distractions. 

    In this episode, I cover: 

    2:19: A refresher of the 5 things that you should focus on each quarter for growth


    3:22: How my team uses quarterly check-ins to help us reach our goals


    6:19: Tips and tools for staying on track 


    9:12: A checklist for evaluating your progress in personal and business growth 


    11:57: How to get your hands on my special freebie! 



    Listen in, and if you know someone who's working hard to build their business and could use this checklist, please don't hesitate to send them my way!

    Rate, Review, & Follow on Apple Podcasts 
    "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
    Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    • 16 min
    #663: Backstage Pass: My Customer Experience Team Shares Their Top Strategies

    #663: Backstage Pass: My Customer Experience Team Shares Their Top Strategies

    Building a business free of overwhelm with an efficient customer experience department.

    Today, I'm feeling grateful for running my business for the past 15 years! I've had the pleasure of building incredible teams along the way, including my customer experience department. I'm so proud of the crucial role they've played in supporting both our company and our students.
    In this episode, I share my CX team’s strategies for managing time, avoiding overwhelm, and handling all responsibilities effectively. Trust me, customer service is not just about responding to emails and questions – it's about using every interaction as an opportunity to showcase your company values and turn one-time buyers into lifelong brand supporters!
    Even if you're just starting out, you'll eventually need to build a team as your business grows, and having a CX department that takes care of all the details so you can focus on creating amazing courses, memberships, and masterminds can make all the difference.

    You’ll hear all about: 

    4:07: Hiring people who are cultural fits with a willingness to help in other departments 

    9:05: How my CX team protects their time, sets daily goals, and avoids email overwhelm 


    15:47: Tools for automating repetitive tasks 


    19:37: Tips for using guided responses to increase efficiency and accuracy when replying to customers 

    24:32: Three customizable AI prompts for crafting thoughtful guided responses 

    27:52: The importance of having a quality control checklist 



    Make these strategies your own so that you can build a business free from overwhelm! 

    Customizable ChatGPT prompts for crafting effective guided responses: 

    Prompt #1 for if you often see students having issues finding your trainings:  
    My students occasionally encounter difficulties accessing a weekly live video I host. Can you create a helpful and empathetic response explaining the common steps to troubleshoot this? Please include guidance on finding the video pinned to the Facebook Group… and tell them to make sure they’re connected to WIFI rather than data on their phone if the video is not streaming well. Also, add a note offering further assistance if these steps don't resolve the issue.

    Prompt #2 for students who feel behind in your course: 
    Write a compassionate and constructive response for students who have not been able to start my course and feel behind due to their life circumstances. The response should acknowledge their concerns, and provide suggestions on how to make the most of the course materials. Include the reminder students can go at their own pace because they have lifetime access to the course. Add in advice to download the step-by-step PDFs, and take advantage of personalized support options like the weekly Q&As I host. End the response inviting them to reach out with specific areas they’re struggling with, and tell them I am happy to help further. 

    Prompt #3 for ensuring students can easily log into your course:
    I need a guided response for technical support questions related to my students not being able to log into their course that’s hosted on Kajabi. The response should be easy to understand for non-technical users. Include this login link and steps to check their spam folder for the email containing their password details. Provide an option for them to reply if the problem persists.

    Rate, Review, & Follow on Apple Podcasts 
    "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
    Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. F

    • 37 min
    #662: The Multi-Millionaire Mindset: 5 Things To Do For Dramatic Growth: Part 1

    #662: The Multi-Millionaire Mindset: 5 Things To Do For Dramatic Growth: Part 1

    This is the only goal-setting and productivity strategy you will need for 2024! 

    Can you believe we're almost through the first quarter of 2024?! Time is flying by so quickly, and you might be feeling like you're falling behind on reaching those big goals you set for yourself in January. But don't worry, my friend! I'm here to help you out with the ultimate strategy for goal setting and productivity that will make you achieve more and stress less in 2024! 

    We all have big dreams at the start of the year, but sometimes, they can fade away quicker than expected. But with the mindset shift I talk about in this episode, your big goals will become more manageable, you'll make business decisions with confidence, and you'll feel like the best version of yourself and the entrepreneur you've always wanted to be in no time!  

    Plus, I'm going to break down this strategy into two podcast episodes. In this first part, I'll share what the strategy is all about and how I apply it in my own life and business. And in the second part, I'll give you practical tips on implementing it into YOUR own life and business. So be sure to mark your calendar for March 26th! 

    Today, you’ll hear about: 


    2:44: A small mindset shift for making your big goals less overwhelming


    5:31: Why you need to prioritize internal self-awareness and external self-care


    9:44: Strategies for taking inventory of your current experience and the desires for your future self


    14:54: A reminder that expansion and massive results don’t happen overnight but you can still enjoy the ride! 


    Listen in and get going on the journey to achieve your goals TODAY! Trust me, my friend, you'll be looking back at them way quicker than you think! 

    Rate, Review, & Follow on Apple Podcasts 
    "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!

    Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    • 21 min
    #661: The Copywriting Tips & Trends You Don’t Wanna Snooze On In 2024 with Laura Belgray

    #661: The Copywriting Tips & Trends You Don’t Wanna Snooze On In 2024 with Laura Belgray

    My friend, today's episode is truly a treat! My fantastic guest and I go way back (I'm talking 15 incredible years) and she is a real-deal copywriting genius who had her first million-dollar year just as she turned 50. She's here to share all of her proven copywriting tips and tricks and empower you to follow your dreams, no matter your age! 
    I'm so excited to welcome Laura Belgray back to the show! You might know her as the brilliant mind behind "Talking Shrimp," the co-creator of "The Copy Cure," and the author of the hilariously titled book "Tough T*****s" – yes, you read that right! 
    Now, Laura's not your average award-winning copywriter; she's on a mission to help entrepreneurs just like you find their unique voice and then monetize it. From writing for massive clients to teaching business owners to craft their own game-changing copy, her insights are like a breath of fresh air! 

    Today, we discuss: 

    6:28: How to get paid just for being yourself in the online space


    14:37: Why it’s never too late to chase your dreams


    21:31: Laura’s “relaxed timeline” approach to business 

    31:52: The wonderful ways Laura’s lifestyle differs from mine

    34:10: Advice for finding your version of success on your own terms 


    38:19: Tips and tricks for writing a killer email subject line


    44:50: Copywriting trends, newsletter hacks, and the importance of sounding human in the rise of AI

    49:11: Behind-the-scenes of Laura’s book, “Tough T*****s”


    Listen in because embracing your authentic self doesn’t just feel amazing – it's an absolute gift for your business! 

    Rate, Review, & Follow on Apple Podcasts 
    "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
    Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    • 1 hr 1 min
    #660: Learn To Love What It Takes To Get What You Want

    #660: Learn To Love What It Takes To Get What You Want

    Why embracing the uncomfortable moments will always get you closer to what you want.

    I have a feeling that this episode is going to be exactly what you need to hear right now – especially if you're having one of those days where nothing seems to be going right, and you're questioning why you even started your entrepreneurial journey in the first place. Don't worry, my friend, we've all been there! 
    Before I go on stage to talk to a large audience or have to analyze the numbers for my business, I get super nervous and uncomfortable, too. But, I've learned to lean into and really love these moments of discomfort because they always push me towards taking action, allow me to have life-changing financial freedom, and get me one step closer to my goals! 
    In this episode, I deep dive into the brilliant idea of “learning to love what it takes to get what you want." I truly believe that this mindset shift has been crucial to my success as an entrepreneur. As you already know, entrepreneurship is a rollercoaster ride with both high highs and low lows. This is all just part of the journey – why not learn to love it?!

    Today, you’ll hear about: 

    3:01: Why you need to shift your mindset about the hard work you’ve been doing

    5:56: Tips for prioritizing your focus, passion, and drive in the pursuit of your goals


    7:29: Real-life examples of how I’ve learned to love being uncomfortable to get what I want for my business 

    12:15: A reminder that every day does NOT need to be a great day as an entrepreneur 



    Listen in and embrace the discomfort because, trust me, that's where all the magic happens! 

    Rate, Review, & Follow on Apple Podcasts 

    "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
    Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    • 21 min

Customer Reviews

4.9 out of 5
4.5K Ratings

4.5K Ratings

ericakiana ,

5 out 5

Heard so many great stories about Amy Porterfield and her podcast. And her podcast is amazing!

Adfg145 ,

I love this podcast!

I absolutely love Amy’s podcast! Her business advice is so valuable, and what sets her apart is the way she gives guidance without instilling fear. Amy has a way of making me feel validated and supported, no matter where I am on my journey. Her podcast has been a game-changer for me, helping me check boxes off my to do list with confidence. The advice you’ll get from Amy is both practical and empowering, and a must-listen!

Tara Rene ,

Free to build

I’ve been a longtime listener, but episode 661 just hit in a fresh way for me and my business. My journey is slower and longer (mostly because of needs to take care of kids and aging parents). This episode was inspiring… from both Amy and Laura. And full of practical tips. Thank you both for the encouragement, practical skills, and freedom to help me build my business.

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