319 episodes

The ultimate online business podcast that delivers trainings most consultants charge thousands for, with proven strategies to grow and scale your business online. April Beach hosts the weekly podcast to help you design, launch and scale your business, with a rare behind the scenes look of what it really takes to build an impact brand for high profit, deep purpose, and lifestyle freedom.

Each show delivers expert steps to build your service business including offer strategy, online marketing, branding, service development, sales, how to scale, launch expertise, speaking, writing, coaching, PR and more. Shows include crazy-good bonuses, implementation worksheets, free courses, surprise extras, an online community, and no annoying advertising!

We don’t hold back! It’ll feel like April Beach and guest experts are sitting right beside you revealing insider truths and trusted business knowledge. Her unfiltered style of teaching what it takes to build a profitable company and design the future you want, and her ability to simplify business growth, comes from her lifetime of experience as a lifestyle entrepreneur, and over two decades coaching women founders.

podcast@sweetlifeco.com

SweetLife Entrepreneur™ Podcast April Beach

    • Business
    • 4.9 • 96 Ratings

The ultimate online business podcast that delivers trainings most consultants charge thousands for, with proven strategies to grow and scale your business online. April Beach hosts the weekly podcast to help you design, launch and scale your business, with a rare behind the scenes look of what it really takes to build an impact brand for high profit, deep purpose, and lifestyle freedom.

Each show delivers expert steps to build your service business including offer strategy, online marketing, branding, service development, sales, how to scale, launch expertise, speaking, writing, coaching, PR and more. Shows include crazy-good bonuses, implementation worksheets, free courses, surprise extras, an online community, and no annoying advertising!

We don’t hold back! It’ll feel like April Beach and guest experts are sitting right beside you revealing insider truths and trusted business knowledge. Her unfiltered style of teaching what it takes to build a profitable company and design the future you want, and her ability to simplify business growth, comes from her lifetime of experience as a lifestyle entrepreneur, and over two decades coaching women founders.

podcast@sweetlifeco.com

    318: Navigating the Leap from B2C to B2B Effectively

    318: Navigating the Leap from B2C to B2B Effectively

    This episode is tailored specifically for you if you're an established subject matter expert, coach, consultant, strategist, service provider, or if you're deeply entrenched in the B2C model but feel the pull towards transitioning to B2B. April Beach, a seasoned business strategist with over 27 years of experience, guides you through this critical juncture in your career. This episode is crucial because it addresses a common yet challenging pivot point: shifting your business model while leveraging your expertise and maintaining a balanced life.
     
     
    April Beach delves into the intricacies of transitioning from a B2C to a B2B business model. You will learn about:
    Recognizing when you're ready for this shift and how to initiate the move. Strategic questioning to align your future business goals with personal aspirations. Techniques to repurpose your existing B2C offerings for a B2B audience, such as through licensing and embedded partnerships. Exploring high-level strategic consulting for B2B, to understand and cater to the new audience's needs.  
    At the end of this episode you will: 
    This episode is a deep dive into how you can redefine your business model while keeping true to your expertise and creating a work-life harmony.
     
    Self-Reflection is Key: Understand the importance of your legacy and how you want to be known in your industry. This will influence how you transition and what parts of your business you carry forward. Designing Your Future Work-Life: Consider who your new clients will be in a B2B context and how this will change your work dynamics, from daily interactions to the nature of your engagements. Leveraging Existing Assets: Explore how your current B2C offerings can be transformed into B2B solutions, such as through licensing or partnerships, allowing for a smoother transition. Embracing Strategic Relationships: Engage in high-level consulting in your new B2B sphere to build relationships and gain clarity on what these clients need and value. Simplicity and Impact: Learn how transitioning to B2B can often simplify business processes and amplify your impact, potentially leading to more significant results with less direct effort.  
    By the end of this episode, you'll have a clearer vision of how to navigate the shift from B2C to B2B, making strategic decisions that align with your long-term goals and lifestyle aspirations. Tune in to uncover insights and strategies that will empower your journey into a new realm of business.
     
    For more, visit our show notes at https://sweetlifepodcast.com/318

    • 27 min
    317: How To Add A Train The Trainer Program To Your Course

    317: How To Add A Train The Trainer Program To Your Course

    Who This Show is For and Why It's Important
    You're in the perfect spot if you're a subject matter expert, coach, consultant, speaker, author, or leader contemplating or already developing a Train the Trainer program. Whether you're looking to license your content to other companies or elevate your existing certification program, this episode is a goldmine for you. April Beach, the founder and CEO of the SweetLife® Company, brings her expertise directly to your journey of expanding the reach and impact of your work. With a focus on strategic content structuring, this episode is not just about creating a program but ensuring it is profitable and impactful.
     
    What We Cover and What You Will Learn
    In this episode, April Beach delves deep into the intricacies of building an effective Train the Trainer program. You'll learn how to structure your content strategically to facilitate success for other trainers. This includes providing the necessary materials, such as outlines, speaking topics, benchmarks, training agendas, and the core content like PDFs, slides, and workbooks. More importantly, you will understand how to infuse your unique thinking and genius into these materials, elevating the trainers to deliver the content as effectively as you would.
    April doesn't stop at just content delivery; she also explores the importance of communication skills, the creation of a learning roadmap, user management, and internal marketing techniques. These insights will help trainers not only present the material effectively but also engage and inspire their audience, leading to a more impactful learning experience.
     
    Key Takeaways
    Content Foundation: Understand how to break down your program into manageable parts, focusing on both the core materials and the high-level strategic thinking behind each segment. Communication and Facilitation Skills: Equip your trainers with the necessary skills to handle sensitive topics and foster engaging, productive discussions. Visual Learning Roadmaps: Create visual aids to help trainers and learners track progress and understand the journey through the program. User Management Strategies: Learn to manage and track attendees effectively, ensuring a streamlined and accountable learning experience. Internal Marketing for Buy-In: Develop materials to help trainers advocate for your program, ensuring engagement and enthusiasm from participants, particularly in scenarios where they don't have a choice in their participation. This episode is more than just a guide; it's an empowerment tool for you to elevate your program, making a profound impact while freeing you up to pursue your passions. Tune in to transform your Train the Trainer program into a dynamic, effective, and profitable venture.
     
     
    For the show notes and more visit https://sweetlifepodcast.com/317 
     

    • 19 min
    316: How to Price Your Content or Courses for Licensing

    316: How to Price Your Content or Courses for Licensing

    This episode is a must-listen for coaches, consultants, and content creators eager to explore the lucrative world of licensing. April Beach delves into the specialized area of licensing intellectual property, particularly focusing on content, trainings, systems, and courses. This topic is crucial as it unlocks new revenue streams and allows for the expansion of business reach and impact.
     
    April Beach guides you through the practical steps of pricing your curriculum for licensing. You'll learn the importance of understanding your operational costs, including software, team expenses, and the logistics of content distribution. The discussion goes further into calculating the Return on Investment (ROI) of your content, emphasizing both tangible training benefits and lifestyle improvements. April introduces two main pricing strategies: bulk pricing and 'Amplify ROI' pricing, explaining how these can be applied based on the specific needs and outcomes of potential licensees.
     
    Key Takeaways
    Understand Operational Costs: Know the expenses associated with licensing your content, like software and team support. Calculate the ROI: Assess both the tangible and lifestyle impacts of your content. Pricing Strategies: Learn two methods - bulk pricing and 'Amplify ROI' pricing. Customized Approach: Tailor the pricing based on the licensee's specific situation and outcomes. Value Communication: Communicate the measurable value and transformation your content brings to the licensee.  
    After listening to this episode, you'll be equipped with insights and strategies to confidently price and license your intellectual property, enhancing both your business growth and the value you deliver to your clients.
     
    For the show notes, visit https://sweetlifepodcast.com/316

    • 25 min
    315: Scale Your Coaching Business: B2B Transition Made Easy

    315: Scale Your Coaching Business: B2B Transition Made Easy

    This episode is crafted for you, the seasoned consultant or coach, who's considering moving from B2C to B2B. It's essential for those of you who have proven success with clients and have developed systematic approaches in your work. This is about taking your impact and profitability to the next level while easing your workload.
     
    In this episode, we specifically guide you through developing and implementing two core strategies for transitioning to B2B consulting. First, we focus on creating a certification program to train other professionals in your field, turning potential competitors into your clients. This approach leverages your expertise and establishes a collaborative network. Second, we explore the process of licensing your unique methodologies to these professionals. This strategy not only extends the reach of your work but also enhances your role as a thought leader in the industry, all while reducing your direct workload.
     
     
     
    Takeaways:
    Developing a Certification Program: You'll learn to transform competitors into clients by creating a training or certification program in your expertise. Licensing Your Expertise: Discover how licensing your methodologies can broaden your business scope and reinforce your thought leadership. Reducing Workload, Increasing Impact: Understand how these strategies can lessen your day-to-day tasks while boosting your impact and income. Establishing Thought Leadership: Insights on how to position yourself as an industry thought leader. Fostering a Professional Community: Emphasizes the value of building a network of professionals using your methods towards shared goals. For more go to our show notes page at https://sweetlifepodcast.com/315

    • 25 min
    314: How to Create Impactful VIP Days: Step-by-Step Strategies for Coaches

    314: How to Create Impactful VIP Days: Step-by-Step Strategies for Coaches

    Thinking about selling VIP days and don’t know how to start? You're in the right place! In this engaging episode, we sit down with Amy Yamada, a seasoned expert in the coaching realm, to explore the ins and outs of creating and offering VIP days. This episode is a goldmine for coaches and consultants eager to inject a fresh, personalized approach into their services. If you're looking to set yourself apart in the coaching market with offerings that truly resonate with your clients, offering VIP Days might be your answer? 
     
    In this show, Amy walks us through the key elements of crafting VIP days that not only meet but exceed client expectations. You'll learn how to pinpoint exactly what your clients need and tailor your VIP days to address these needs effectively. We also dive into strategies for confidently setting and communicating your prices, ensuring your clients understand the immense value of these specialized sessions. Plus, Amy shares her secrets on post-session follow-ups that keep the momentum going and strengthen client relationships. 
     
    By the end of this episode, you'll have a starting roadmap for offering VIP days in your coaching or consulting business. You'll also be equipped with actionable tips and a deeper understanding of how to create these powerful, transformative experiences. So, if you’re ready to take your coaching game to the next level, tune in and let's get started. 
     
    At the end of this episode, you understand: 
    Tailoring VIP Days to Client Needs: Understand how to identify and address your clients' unique challenges and goals, ensuring that each VIP day is a personalized and impactful experience. Effective Pricing Strategies: Learn how to set and communicate the value of your VIP days, enabling you to confidently charge rates that reflect the high-quality, bespoke service you provide. Post-Session Engagement: Discover the importance of follow-up support and how it can enhance the effectiveness of your VIP day, leading to stronger, ongoing client relationships. Marketing Your VIP Days: Gain insights into effectively promoting your VIP days, highlighting their unique benefits and differentiating your services in a competitive market. Practical Implementation: Walk away with actionable steps to integrate VIP days into your coaching or consulting business, enhancing both client satisfaction and business growth. For all the links and resources, visit https://sweetlifepodcast.com/314

    • 29 min
    313: Top 4 Areas To Nail And Scale in 2024

    313: Top 4 Areas To Nail And Scale in 2024

    Established coaches and consultants looking to separate from the pack in 2024. You want to do your work differently and reduce friction. The theme of this year is “less in more”. We’ll be focusing on making smart decisions to reduce overwhelm and create more traction in your business. Though there are a lot of things you can do to build your company, in this show we’re focusing on 4 of the most important areas you’ll want to nail first. 
     
    For each of the four areas of your business, I’m breaking down key things to consider in evaluating how you’ll upgrade your process and profit including:
    2024 industry trends in each of the 4 core areas How they affect your current business Innovative ways to upgrade, change, and pivot  
    …All while reducing work time and doing less. 
     
     
    At the end of this episode, you will: 
    Know the 4 areas of business you need to focus on to scale in 2024 Have evaluated each area to determine necessary changes Be able to take action   
    Visit our show notes for the transcription and to grab the links mentioned. https://sweetlifepodcast.com/313

    • 27 min

Customer Reviews

4.9 out of 5
96 Ratings

96 Ratings

Matt rainmaker ,

Insightful

Listening to my buddy Charles is always an eye opener. No matter how many times we’ve spoken, there is always more to learn.

Great episode

ShannonJoy8 ,

Consulting Goals

I listened to episode 313 today and honed in on some great tips from April, including how to nurture specific relationships in my network with a coffee calendar and leveraging team members. Sweet Life podcast is excellent and I plan to come back again soon.

warning-do no use ,

So comprehensive!

This podcast covers mindset and provides practical tips and strategies to help entrepreneurs succeed. I love the breadth and depth of all that April covers!!

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